{"id":765,"date":"2022-04-20T07:49:35","date_gmt":"2022-04-20T07:49:35","guid":{"rendered":"https:\/\/msm.ge\/?p=765"},"modified":"2025-02-13T17:12:40","modified_gmt":"2025-02-13T17:12:40","slug":"why-do-i-need-crm","status":"publish","type":"post","link":"https:\/\/msm.ge\/en\/why-do-i-need-crm\/","title":{"rendered":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"765\" class=\"elementor elementor-765\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75f1ffc9 elementor-section-boxed elementor-section-height-default elementor-section-height-default e-parent\" data-id=\"75f1ffc9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-153c2568 lakit-col-width-auto-no\" data-id=\"153c2568\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bf586ac elementor-widget elementor-widget-text-editor\" data-id=\"2bf586ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" class=\"wp-image-1234\" src=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-1024x576.png\" alt=\"\" srcset=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-1024x576.png 1024w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-300x169.png 300w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-768x432.png 768w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-1536x864.png 1536w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM-18x10.png 18w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p><\/p>\n<p><\/p>\n<p>\u10e7\u10d5\u10d4\u10da\u10d0 \u10ee\u10d4\u10da\u10db\u10eb\u10e6\u10d5\u10d0\u10dc\u10d4\u10da\u10e1 \u10d0\u10db \u10d9\u10d8\u10d7\u10ee\u10d5\u10d0\u10d6\u10d4 \u10d7\u10d0\u10d5\u10d8\u10e1\u10d8 \u10de\u10d0\u10e1\u10e3\u10ee\u10d8 \u10d0\u10e5\u10d5\u10e1. \u10d6\u10dd\u10d2\u10e1 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10e1\u10ed\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0, \u10db\u10d4\u10dd\u10e0\u10d4\u10e1 &#8211; \u10e0\u10d0\u10d7\u10d0 \u10d7\u10d0\u10d5\u10d8 \u10d3\u10d0\u10d0\u10e6\u10ec\u10d8\u10dd\u10e1 \u10e0\u10e3\u10e2\u10d8\u10dc\u10e3\u10da \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d4\u10d1\u10e1, \u10db\u10d4\u10e1\u10d0\u10db\u10d4\u10e1 &#8211; \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d8\u10e1 \u10dd\u10de\u10e2\u10d8\u10db\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1. \u10db\u10d0\u10d7\u10d2\u10d0\u10dc \u10e7\u10d5\u10d4\u10da\u10d0\u10e1 \u10d2\u10d0\u10dc\u10e1\u10ee\u10d5\u10d0\u10d5\u10d4\u10d1\u10e3\u10da\u10d8 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10db\u10d8\u10d6\u10dc\u10d4\u10d1\u10d8 \u10d0\u10e5\u10d5\u10e1.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10d6\u10dd\u10d2\u10d0\u10d3\u10d0\u10d3 \u10e0\u10dd\u10db \u10e9\u10d0\u10db\u10dd\u10d5\u10d0\u10e7\u10d0\u10da\u10d8\u10d1\u10dd\u10d7, CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.<\/p>\n<p><\/p>\n<p><\/p>\n<h5><strong>\u10e0\u10dd\u10d2\u10dd\u10e0 \u10d0\u10d9\u10d4\u10d7\u10d4\u10d1\u10e1 \u10d0\u10db\u10d0\u10e1 CRM?<\/strong><\/h5>\n<p><\/p>\n<p><\/p>\n<p>\u10d3\u10d0\u10d5\u10d8\u10ec\u10e7\u10dd\u10d7 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d8\u10e1 \u10e3\u10db\u10d0\u10e0\u10e2\u10d8\u10d5\u10d4\u10e1\u10d8 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10d8\u10d7 &#8211; \u10da\u10d8\u10d3\u10d4\u10d1\u10d8\u10e1 \u10d2\u10d4\u10dc\u10d4\u10e0\u10d0\u10ea\u10d8\u10d8\u10d7.<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10da\u10d8\u10d3\u10d8 (Lead) \u10d0\u10e0\u10d8\u10e1 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d8, \u10e0\u10dd\u10db\u10d4\u10da\u10d8\u10ea \u10e0\u10d0\u10e6\u10d0\u10ea \u10e4\u10dd\u10e0\u10db\u10d8\u10d7 \u10d2\u10d0\u10db\u10dd\u10d4\u10ee\u10db\u10d0\u10e3\u10e0\u10d0 \u10d7\u10e5\u10d5\u10d4\u10dc\u10e1 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e3\u10da \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0\u10e1.<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10e0\u10dd\u10d2\u10dd\u10e0\u10ea \u10ec\u10d4\u10e1\u10d8, \u10dd\u10e0\u10d2\u10d0\u10dc\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8 \u10da\u10d8\u10d3\u10d4\u10d1\u10d8\u10e1 \u10d2\u10d4\u10dc\u10d4\u10e0\u10d0\u10ea\u10d8\u10d0 \u10e0\u10d0\u10db\u10dd\u10d3\u10d4\u10dc\u10d8\u10db\u10d4 \u10e1\u10d0\u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10dd \u10d0\u10e0\u10ee\u10d8\u10e1 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d8\u10d7 \u10ee\u10d3\u10d4\u10d1\u10d0. \u10d4\u10e1 \u10e8\u10d4\u10d8\u10eb\u10da\u10d4\u10d1\u10d0 \u10d8\u10e7\u10dd\u10e1 \u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0 \u10e5\u10e1\u10d4\u10da\u10d4\u10d1\u10e8\u10d8 \u10d2\u10d0\u10dc\u10d7\u10d0\u10d5\u10e1\u10d4\u10d1\u10e3\u10da\u10d8 \u10e1\u10d0\u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10dd \u10d9\u10d0\u10db\u10de\u10d0\u10dc\u10d8\u10d0, \u10d5\u10d4\u10d1-\u10d2\u10d5\u10d4\u10e0\u10d3\u10d6\u10d4 \u10d2\u10d0\u10dc\u10d7\u10d0\u10d5\u10e1\u10d4\u10d1\u10e3\u10da\u10d8 \u10e1\u10de\u10d4\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10e4\u10dd\u10e0\u10db\u10d0, Google Ads, \u10e1\u10db\u10e1 \u10d3\u10d0\u10d2\u10d6\u10d0\u10d5\u10dc\u10d0, \u10d2\u10d0\u10e0\u10d4 \u10d1\u10d0\u10dc\u10d4\u10e0\u10d8 \u10d3\u10d0 \u10e3\u10d0\u10db\u10e0\u10d0\u10d5\u10d8 \u10e1\u10ee\u10d5\u10d0.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d8\u10e1 \u10db\u10d7\u10d0\u10d5\u10d0\u10e0\u10d8 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10d0\u10d0 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10d0\u10e0\u10ee\u10d4\u10d1\u10d8\u10d3\u10d0\u10dc \u10e8\u10d4\u10db\u10dd\u10e1\u10e3\u10da\u10d8 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d0\u10d4\u10e0\u10d7\u10dd \u10e1\u10d8\u10d5\u10e0\u10ea\u10d4\u10e8\u10d8 \u10d7\u10d0\u10d5\u10db\u10dd\u10e7\u10e0\u10d0 \u10d3\u10d0 \u10e7\u10d5\u10d4\u10da\u10d0 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1 \u10ec\u10d0\u10e0\u10db\u10dd\u10d4\u10d1\u10d0 \u10d0\u10db \u10d4\u10e0\u10d7\u10d8 \u10e1\u10d8\u10d5\u10e0\u10ea\u10d8\u10d3\u10d0\u10dc. \u10d0\u10db\u10d8\u10e1 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d0\u10e1 \u10e7\u10d5\u10d4\u10da\u10d0 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10d8\u10eb\u10da\u10d4\u10d5\u10d0.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10d7\u10d8\u10d7\u10dd\u10d4\u10e3\u10da\u10d8 \u10d9\u10dd\u10dc\u10e2\u10d0\u10e5\u10e2\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10e5\u10db\u10dc\u10d8\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d8\u10e1 \u10d1\u10d0\u10e0\u10d0\u10d7\u10e1, \u10e1\u10d0\u10d3\u10d0\u10ea \u10d7\u10d0\u10d5\u10db\u10dd\u10e7\u10e0\u10d8\u10da\u10d8\u10d0 \u10d0\u10db \u10d9\u10dd\u10dc\u10d9\u10e0\u10d4\u10e2\u10e3\u10da \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d7\u10d0\u10dc \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1 \u10e1\u10e0\u10e3\u10da\u10d8 \u10d8\u10e1\u10e2\u10dd\u10e0\u10d8\u10d0: \u10db\u10d4\u10e1\u10d4\u10dc\u10ef\u10d4\u10e0\u10e8\u10d8 \u10db\u10d8\u10db\u10dd\u10ec\u10d4\u10e0\u10d0, \u10d2\u10d0\u10d2\u10d6\u10d0\u10d5\u10dc\u10d8\u10da\u10d8 \u10d0\u10dc \u10db\u10d8\u10e6\u10d4\u10d1\u10e3\u10da\u10d8 \u10db\u10d4\u10d8\u10da\u10d8, \u10e1\u10d0\u10e2\u10d4\u10da\u10d4\u10e4\u10dd\u10dc\u10dd \u10e1\u10d0\u10e3\u10d1\u10e0\u10d4\u10d1\u10d8\u10e1 \u10e9\u10d0\u10dc\u10d0\u10ec\u10d4\u10e0\u10d8, \u10db\u10d0\u10e1\u10d6\u10d4 \u10db\u10d8\u10db\u10d0\u10d2\u10e0\u10d4\u10d1\u10e3\u10da\u10d8 \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10e9\u10d0\u10dc\u10d0\u10ec\u10d4\u10e0\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10d9\u10dd\u10db\u10d4\u10dc\u10e2\u10d0\u10e0\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10d0.\u10e8.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10d3\u10d8\u10d0\u10ee, \u10e1\u10de\u10d4\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10d8\u10dc\u10e2\u10d4\u10d2\u10e0\u10d0\u10ea\u10d8\u10d8\u10e1 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d8\u10d7 \u10d7\u10e5\u10d5\u10d4\u10dc \u10e8\u10d4\u10d2\u10d8\u10eb\u10da\u10d8\u10d0\u10d7 \u10de\u10d8\u10e0\u10d3\u10d0\u10de\u10d8\u10e0 CRM-\u10d3\u10d0\u10dc \u10d8\u10e1\u10d0\u10e3\u10d1\u10e0\u10dd\u10d7 \u10d7\u10e5\u10d5\u10d4\u10dc\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d4\u10d1\u10d7\u10d0\u10dc. \u10d2\u10d0\u10e0\u10d3\u10d0 \u10d0\u10db\u10d8\u10e1\u10d0, \u10dc\u10d4\u10d1\u10d8\u10e1\u10db\u10d8\u10d4\u10e0 \u10d3\u10e0\u10dd\u10e1 \u10db\u10dd\u10d8\u10e1\u10db\u10d8\u10dc\u10dd\u10d7 \u10d3\u10d0 \u10d2\u10d0\u10d8\u10ee\u10e1\u10d4\u10dc\u10dd\u10d7 \u10e1\u10d0\u10e3\u10d1\u10e0\u10d8\u10e1 \u10e8\u10d8\u10dc\u10d0\u10d0\u10e0\u10e1\u10d8. \u10d0\u10e1\u10d4\u10d5\u10d4 \u10e8\u10d4\u10d8\u10eb\u10da\u10d4\u10d1\u10d0 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10e9\u10d0\u10e8\u10d4\u10dc\u10d3\u10d4\u10e1 \u10db\u10d4\u10d8\u10da\u10d4\u10d1\u10d8, \u10db\u10d4\u10e1\u10d4\u10dc\u10ef\u10d4\u10e0\u10d4\u10d1\u10d8, \u10e9\u10d0\u10e2\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10d0.\u10e8.<\/p>\n<p><\/p>\n<p><\/p>\n<h5><strong>\u10e0\u10d0 \u10d0\u10e0\u10d8\u10e1 \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 Pipeline \u10d3\u10d0 \u10e0\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d0\u10e0\u10d8\u10e1 \u10d8\u10e1 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd CRM-\u10e8\u10d8?<\/strong><\/h5>\n<p><\/p>\n<p><\/p>\n<p>\u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 Pipeline \u10d0\u10e0\u10d8\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d8\u10e1 \u10db\u10d8\u10d4\u10e0 \u10d2\u10d0\u10dc\u10d5\u10da\u10d8\u10da\u10d8 \u10d2\u10d6\u10d0 \u10da\u10d8\u10d3\u10d8\u10e1 \u10d3\u10d0\u10e2\u10dd\u10d5\u10d4\u10d1\u10d8\u10d3\u10d0\u10dc \u10dc\u10d8\u10d5\u10d7\u10d8\u10e1 \u10e8\u10d4\u10eb\u10d4\u10dc\u10d0\u10db\u10d3\u10d4. \u10db\u10d0\u10d2\u10d0\u10da\u10d8\u10d7\u10d0\u10d3, \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0 \u10d9\u10da\u10d8\u10d4\u10dc\u10e2\u10d4\u10d1\u10d7\u10d0\u10dc \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d8 \u10d0\u10e1\u10d4\u10d7 \u10d4\u10e2\u10d0\u10de\u10d4\u10d1\u10d0\u10d3 \u10e8\u10d4\u10d2\u10d5\u10d8\u10eb\u10da\u10d8\u10d0 \u10d3\u10d0\u10d5\u10e7\u10dd\u10d7:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1341 size-large\" src=\"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-1024x576.png\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-1024x576.png 1024w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-300x169.png 300w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-768x432.png 768w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-1536x864.png 1536w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-2048x1152.png 2048w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/39-18x10.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/I4BqhVaNayOgrjvumrgfF0NXBr6bfh4SfyaMYODWdo4BtOI0cFrFSLYGI4HyNI38XeWiGXAHL6QX2BagntqUu47IOQcKnNsCiAVZ99Il2x5XZJ8Aun7MK-C_V8x1mp5Hnrxjk15Z\" alt=\"\">\u10d9\u10d0\u10e0\u10d2 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e1 \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10da\u10dd\u10d1\u10d0 \u10e3\u10dc\u10d3\u10d0 \u10f0\u10e5\u10dd\u10dc\u10d3\u10d4\u10e1 \u10e0\u10dd\u10db \u10d7\u10e5\u10d5\u10d4\u10dc \u10d7\u10d0\u10d5\u10d0\u10d3 \u10e8\u10d4\u10d2\u10d4\u10eb\u10da\u10dd\u10d7 \u10d7\u10e5\u10d5\u10d4\u10dc\u10e1 \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d6\u10d4 \u10db\u10dd\u10e0\u10d2\u10d4\u10d1\u10e3\u10da\u10d8 \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 Pipeline \u10d0\u10ec\u10e7\u10dd\u10d1\u10d0.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d0\u10d0, \u10d8\u10e1\u10d4 \u10ec\u10d0\u10e0\u10db\u10d0\u10e0\u10d7\u10dd\u10e1 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0 \u10d9\u10da\u10d8\u10d4\u10dc\u10e2\u10d7\u10d0\u10dc \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0 \u10e0\u10dd\u10db \u10e7\u10d5\u10d4\u10da\u10d0 \u10d4\u10e1 \u10d4\u10e2\u10d0\u10de\u10d8 \u10d7\u10d0\u10dc\u10db\u10d8\u10db\u10d3\u10d4\u10d5\u10e0\u10e3\u10da\u10d0\u10d3 \u10d2\u10d0\u10d0\u10e2\u10d0\u10e0\u10dd\u10e1 \u10d3\u10d0 \u10ec\u10d0\u10e0\u10db\u10d0\u10e2\u10d4\u10d1\u10e3\u10da\u10d0\u10d3 \u10d3\u10d0\u10ee\u10e3\u10e0\u10dd\u10e1 \u10d2\u10d0\u10e0\u10d8\u10d2\u10d4\u10d1\u10d0.&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10e0\u10dd\u10d2\u10dd\u10e0\u10ea \u10e3\u10d9\u10d5\u10d4 \u10d5\u10d0\u10ee\u10e1\u10d4\u10dc\u10d4\u10d7, \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d8\u10e1 \u10d1\u10d0\u10e0\u10d0\u10d7\u10e8\u10d8 \u10d0\u10d9\u10e3\u10db\u10e3\u10da\u10d8\u10e0\u10d4\u10d1\u10e3\u10da\u10d8\u10d0 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1 \u10e1\u10e0\u10e3\u10da\u10d8 \u10d8\u10e1\u10e2\u10dd\u10e0\u10d8\u10d0. \u10e7\u10dd\u10d5\u10d4\u10da\u10d8 \u10d9\u10dd\u10dc\u10e2\u10d0\u10e5\u10e2\u10d8\u10e1 \u10e8\u10d4\u10db\u10d3\u10d4\u10d2, \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8 (\u10d0\u10dc \u10de\u10e0\u10dd\u10d2\u10e0\u10d0\u10db\u10d0 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10e3\u10e0 \u10e0\u10d4\u10df\u10d8\u10db\u10e8\u10d8) \u10e5\u10db\u10dc\u10d8\u10e1 \u10d0\u10ee\u10d0\u10da \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d0\u10e1 \u10e8\u10d4\u10db\u10d3\u10d4\u10d2\u10d8 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d0\u10dc \u10d0\u10e5\u10e2\u10d8\u10d5\u10dd\u10d1\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1, \u10e0\u10dd\u10db\u10d4\u10da\u10e1\u10d0\u10ea \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd \u10d3\u10e0\u10dd\u10e1 \u10e8\u10d4\u10d0\u10ee\u10e1\u10d4\u10dc\u10d4\u10d1\u10e1. \u10db\u10d0\u10d2\u10d0\u10da\u10d8\u10d7\u10d0\u10d3, \u10de\u10e0\u10d4\u10d6\u10d4\u10dc\u10e2\u10d0\u10ea\u10d8\u10d8\u10e1 \u10d2\u10d0\u10d2\u10d6\u10d0\u10d5\u10dc\u10d0,&nbsp; \u10d5\u10d8\u10d6\u10d8\u10e2\u10d8\u10e1 \u10d3\u10e0\u10dd, \u10e8\u10d4\u10d7\u10d0\u10dc\u10ee\u10db\u10d4\u10d1\u10e3\u10da \u10d3\u10e0\u10dd\u10e1 \u10d3\u10d0\u10e0\u10d4\u10d9\u10d5\u10d0 \u10d3\u10d0 \u10d0.\u10e8. \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10ea \u10d3\u10d0 \u10db\u10d8\u10e1\u10d8 \u10ee\u10d4\u10da\u10db\u10eb\u10e6\u10d5\u10d0\u10dc\u10d4\u10da\u10d8\u10ea \u10db\u10e3\u10d3\u10db\u10d8\u10d5\u10d0\u10d3 \u10e1\u10d0\u10e5\u10db\u10d8\u10e1 \u10d9\u10e3\u10e0\u10e1\u10e8\u10d8\u10d0 \u10d2\u10d0\u10e0\u10d8\u10d2\u10d4\u10d1\u10d8\u10e1 \u10e0\u10d0 \u10d4\u10e2\u10d0\u10de\u10d6\u10d4\u10d0 \u10d9\u10dd\u10dc\u10d9\u10e0\u10d4\u10e2\u10e3\u10da\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d8, \u10e0\u10dd\u10db\u10d4\u10da \u10d4\u10e2\u10d0\u10de\u10d6\u10d4 \u10e0\u10d0\u10db\u10d3\u10d4\u10dc\u10d8 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0\u10d8 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10d8 \u10e7\u10d0\u10d5\u10e1, \u10e0\u10d0 \u10d7\u10d0\u10dc\u10ee\u10d4\u10d1\u10e1 \u10d4\u10da\u10dd\u10d3\u10d4\u10d1\u10d0 \u10e3\u10d0\u10ee\u10da\u10dd\u10d4\u10e1\u10d8 \u10e0\u10d0\u10db\u10dd\u10d3\u10d4\u10dc\u10d8\u10db\u10d4 \u10d3\u10e6\u10d8\u10e1 \u10db\u10d0\u10dc\u10d8\u10eb\u10da\u10d6\u10d4 \u10d3\u10d0 \u10d0.\u10e8.<\/p>\n<p><\/p>\n<p><\/p>\n<h5><strong>\u10e0\u10d0 \u10d1\u10d4\u10dc\u10d4\u10e4\u10d8\u10e2\u10d4\u10d1\u10e1 \u10d0\u10eb\u10da\u10d4\u10d5\u10e1 CRM-\u10d8\u10e1 \u10d3\u10d0\u10dc\u10d4\u10e0\u10d2\u10d5\u10d0 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d0\u10e1?<\/strong><\/h5>\n<p><img decoding=\"async\" class=\"alignleft size-large wp-image-1344\" src=\"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-1024x708.png\" alt=\"\" width=\"800\" height=\"553\" srcset=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-1024x708.png 1024w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-300x207.png 300w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-768x531.png 768w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-1536x1062.png 1536w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-2048x1416.png 2048w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/41-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong>1. \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10db\u10e4\u10da\u10dd\u10d1\u10d4\u10da\u10d4\u10d1\u10e1 \u10d0\u10dc \u10ee\u10d4\u10da\u10db\u10eb\u10e6\u10d5\u10d0\u10dc\u10d4\u10da\u10d4\u10d1\u10e1:<\/strong><\/h6>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d9\u10dd\u10dc\u10e2\u10e0\u10dd\u10da\u10d8 \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10d3\u10d0 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1 \u10e1\u10d0\u10dd\u10de\u10d4\u10e0\u10d0\u10ea\u10d8\u10dd \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d6\u10d4<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d0\u10dc\u10d0\u10da\u10d8\u10e2\u10d8\u10d9\u10e3\u10e0\u10d8 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8 \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10de\u10e0\u10dd\u10d2\u10dc\u10dd\u10d6\u10d8\u10e0\u10d4\u10d1\u10d8\u10e1 \u10d3\u10d0 \u10d3\u10d0\u10d2\u10d4\u10d2\u10db\u10d5\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10e1\u10d8\u10e6\u10e0\u10db\u10d8\u10e1\u10d4\u10e3\u10da\u10d8 \u10d0\u10dc\u10d0\u10da\u10d8\u10e2\u10d8\u10d9\u10d0<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e2\u10d8\u10d6\u10d4\u10d1\u10e3\u10da\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d7\u10d0 \u10d1\u10d0\u10d6\u10d0<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d8\u10e1 \u10e3\u10e1\u10d0\u10e4\u10e0\u10d7\u10ee\u10dd\u10d4\u10d1\u10d0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-large wp-image-1345\" src=\"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-1024x681.png\" alt=\"\" width=\"800\" height=\"532\" srcset=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-1024x681.png 1024w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-300x200.png 300w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-768x511.png 768w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-1536x1022.png 1536w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-2048x1362.png 2048w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/42-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong>2. \u10e2\u10dd\u10de \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d4\u10d1\u10e1 \u10d0\u10dc \u10d3\u10d4\u10de\u10d0\u10e0\u10e2\u10d0\u10db\u10d4\u10dc\u10e2\u10d8\u10e1 \u10e3\u10e4\u10e0\u10dd\u10e1\u10d4\u10d1\u10e1:<\/strong><\/h6>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10de\u10d4\u10e0\u10e1\u10dd\u10dc\u10d0\u10da\u10d8\u10e1 \u10db\u10d0\u10e0\u10d7\u10d5\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10d7\u10d0\u10e1\u10e5 \u10db\u10d4\u10dc\u10d4\u10ef\u10db\u10d4\u10dc\u10e2\u10d8\u10e1 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d3\u10d0\u10d5\u10d0\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d3\u10d4\u10da\u10d4\u10d2\u10d8\u10e0\u10d4\u10d1\u10d8\u10e1 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 KPI \u10e4\u10dd\u10e0\u10db\u10d8\u10e0\u10d4\u10d1\u10d8\u10e1 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10e1\u10d8\u10e6\u10e0\u10db\u10d8\u10e1\u10d4\u10e3\u10da\u10d8 \u10d0\u10dc\u10d0\u10da\u10d8\u10e2\u10d8\u10d9\u10d0<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10e1\u10d0\u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10dd \u10d1\u10d0\u10d6\u10d0 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1, \u10de\u10e0\u10dd\u10db\u10dd\u10e1 \u10d3\u10d0 \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10dd\u10de\u10e2\u10d8\u10db\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-large wp-image-1343\" src=\"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-1024x686.png\" alt=\"\" width=\"800\" height=\"536\" srcset=\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-1024x686.png 1024w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-300x201.png 300w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-768x515.png 768w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-1536x1029.png 1536w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-2048x1372.png 2048w, https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/40-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong><br><\/strong><\/h6><h6><strong>3. \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d4\u10d1\u10e1, \u10e3\u10e8\u10e3\u10d0\u10da\u10dd \u10e8\u10d4\u10db\u10e1\u10e0\u10e3\u10da\u10d4\u10d1\u10da\u10d4\u10d1\u10e1:<\/strong><\/h6>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d9\u10dd\u10db\u10e4\u10dd\u10e0\u10e2\u10e3\u10da\u10d8 \u10d3\u10d0 \u10d4\u10e4\u10d4\u10e5\u10e2\u10e3\u10e0\u10d8 \u10e1\u10d0\u10db\u10e3\u10e8\u10d0\u10dd \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10db\u10dd\u10dc\u10d0\u10ea\u10d4\u10db\u10d7\u10d0 \u10d1\u10d0\u10d6\u10d8\u10e1 \u10d3\u10d0\u10ea\u10e3\u10da\u10dd\u10d1\u10d0&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10e1\u10d0\u10d9\u10e3\u10d7\u10d0\u10e0\u10d8 \u10e1\u10d0\u10dd\u10de\u10d4\u10e0\u10d0\u10ea\u10d8\u10dd \u10e1\u10d0\u10db\u10e3\u10e8\u10d0\u10dd\u10e1 \u10d9\u10dd\u10dc\u10e2\u10e0\u10dd\u10da\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d9\u10da\u10d8\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8\u10e1 \u10db\u10d8\u10db\u10d0\u10d2\u10e0\u10d4\u10d1\u10d0 \u10de\u10d0\u10e1\u10e3\u10ee\u10d8\u10e1\u10db\u10d2\u10d4\u10d1\u10d4\u10da \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d6\u10d4 (\u10d9\u10da\u10d8\u10d4\u10dc\u10e2\u10d8 \u10d3\u10d0\u10ea\u10e3\u10da\u10d8 \u10d8\u10e5\u10dc\u10d4\u10d1\u10d0 \u10d6\u10d4\u10d3\u10db\u10d4\u10e2\u10d8 \u10e8\u10d4\u10ec\u10e3\u10ee\u10d4\u10d1\u10d8\u10e1\u10d2\u10d0\u10dc)&nbsp;<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d3\u10d0\u10d2\u10d4\u10d2\u10db\u10d8\u10da\u10d8 \u10d0\u10e5\u10e2\u10d8\u10d5\u10dd\u10d1\u10d4\u10d1\u10d8\u10e1 \u10e8\u10d4\u10db\u10ee\u10e1\u10d4\u10dc\u10d4\u10d1\u10da\u10d4\u10d1\u10d8<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u2022 \u10d9\u10da\u10d8\u10d4\u10dc\u10e2\u10d4\u10d1\u10d7\u10d0\u10dc \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1 \u10d0\u10ec\u10e7\u10dd\u10d1\u10d8\u10e1 \u10d4\u10e4\u10d4\u10e5\u10e2\u10e3\u10e0\u10d8 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d8.<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u10d7\u10e3\u10db\u10ea\u10d0, \u10e7\u10d5\u10d4\u10da\u10d0 \u10d0\u10db \u10e1\u10d0\u10e0\u10d2\u10d4\u10d1\u10d4\u10da\u10d8\u10e1 \u10db\u10d8\u10e6\u10d4\u10d1\u10d0 \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10d4\u10da\u10d8\u10d0 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 \u10e1\u10ec\u10dd\u10e0\u10d8 \u10d3\u10d0\u10dc\u10d4\u10e0\u10d2\u10d5\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10ee\u10d0\u10e0\u10d8\u10e1\u10ee\u10d8\u10d0\u10dc\u10d8 \u10e2\u10e0\u10d4\u10dc\u10d8\u10dc\u10d2\u10d8\u10e1 \u10e8\u10d4\u10db\u10d3\u10d4\u10d2.&nbsp;<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u10e7\u10d5\u10d4\u10da\u10d0 \u10ee\u10d4\u10da\u10db\u10eb\u10e6\u10d5\u10d0\u10dc\u10d4\u10da\u10e1 \u10d0\u10db \u10d9\u10d8\u10d7\u10ee\u10d5\u10d0\u10d6\u10d4 \u10d7\u10d0\u10d5\u10d8\u10e1\u10d8 \u10de\u10d0\u10e1\u10e3\u10ee\u10d8 \u10d0\u10e5\u10d5\u10e1. \u10d6\u10dd\u10d2\u10e1 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10e1\u10ed\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0, \u10db\u10d4\u10dd\u10e0\u10d4\u10e1 &#8211; \u10e0\u10d0\u10d7\u10d0 \u10d7\u10d0\u10d5\u10d8 \u10d3\u10d0\u10d0\u10e6\u10ec\u10d8\u10dd\u10e1 \u10e0\u10e3\u10e2\u10d8\u10dc\u10e3\u10da \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d4\u10d1\u10e1, \u10db\u10d4\u10e1\u10d0\u10db\u10d4\u10e1 &#8211; \u10d2\u10d0\u10e7\u10d8\u10d3\u10d5\u10d4\u10d1\u10d8\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d8\u10e1 \u10dd\u10de\u10e2\u10d8\u10db\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1. \u10db\u10d0\u10d7\u10d2\u10d0\u10dc \u10e7\u10d5\u10d4\u10da\u10d0\u10e1 \u10d2\u10d0\u10dc\u10e1\u10ee\u10d5\u10d0\u10d5\u10d4\u10d1\u10e3\u10da\u10d8 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10db\u10d8\u10d6\u10dc\u10d4\u10d1\u10d8 \u10d0\u10e5\u10d5\u10e1.&nbsp; \u10d6\u10dd\u10d2\u10d0\u10d3\u10d0\u10d3 \u10e0\u10dd\u10db \u10e9\u10d0\u10db\u10dd\u10d5\u10d0\u10e7\u10d0\u10da\u10d8\u10d1\u10dd\u10d7, CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8. \u10e0\u10dd\u10d2\u10dd\u10e0 \u10d0\u10d9\u10d4\u10d7\u10d4\u10d1\u10e1 \u10d0\u10db\u10d0\u10e1 CRM? \u10d3\u10d0\u10d5\u10d8\u10ec\u10e7\u10dd\u10d7 CRM \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d8\u10e1 \u10e3\u10db\u10d0\u10e0\u10e2\u10d8\u10d5\u10d4\u10e1\u10d8 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1234,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM<\/title>\n<meta name=\"description\" content=\"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/msm.ge\/en\/why-do-i-need-crm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM\" \/>\n<meta property=\"og:description\" content=\"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/msm.ge\/en\/why-do-i-need-crm\/\" \/>\n<meta property=\"og:site_name\" content=\"MSM\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-20T07:49:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-13T17:12:40+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Keti Kharadze\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Keti Kharadze\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/\"},\"author\":{\"name\":\"Keti Kharadze\",\"@id\":\"https:\/\/msm.ge\/#\/schema\/person\/ca9783b57cb0402aca36138f5947986a\"},\"headline\":\"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM?\",\"datePublished\":\"2022-04-20T07:49:35+00:00\",\"dateModified\":\"2025-02-13T17:12:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/\"},\"wordCount\":33,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/msm.ge\/#organization\"},\"image\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png\",\"articleSection\":[\"CRM\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/msm.ge\/why-do-i-need-crm\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/\",\"url\":\"https:\/\/msm.ge\/why-do-i-need-crm\/\",\"name\":\"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM\",\"isPartOf\":{\"@id\":\"https:\/\/msm.ge\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png\",\"datePublished\":\"2022-04-20T07:49:35+00:00\",\"dateModified\":\"2025-02-13T17:12:40+00:00\",\"description\":\"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.\",\"breadcrumb\":{\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/msm.ge\/why-do-i-need-crm\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage\",\"url\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png\",\"contentUrl\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/msm.ge\/why-do-i-need-crm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/msm.ge\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/msm.ge\/#website\",\"url\":\"https:\/\/msm.ge\/\",\"name\":\"MSM\",\"description\":\"Marketing and Sales Management\",\"publisher\":{\"@id\":\"https:\/\/msm.ge\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/msm.ge\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/msm.ge\/#organization\",\"name\":\"MSM\",\"url\":\"https:\/\/msm.ge\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/msm.ge\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/cropped-cropped-White-Tra\u10e4\u10e1\u10e4nsparent-1-1.png\",\"contentUrl\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/cropped-cropped-White-Tra\u10e4\u10e1\u10e4nsparent-1-1.png\",\"width\":566,\"height\":287,\"caption\":\"MSM\"},\"image\":{\"@id\":\"https:\/\/msm.ge\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/msm.ge\/#\/schema\/person\/ca9783b57cb0402aca36138f5947986a\",\"name\":\"Keti Kharadze\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/msm.ge\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/WhatsApp-Image-2026-04-23-at-11.18.35-96x96.jpeg\",\"contentUrl\":\"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/WhatsApp-Image-2026-04-23-at-11.18.35-96x96.jpeg\",\"caption\":\"Keti Kharadze\"},\"description\":\"CEO of MSM\",\"url\":\"https:\/\/msm.ge\/en\/author\/keti\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM","description":"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/msm.ge\/en\/why-do-i-need-crm\/","og_locale":"en_US","og_type":"article","og_title":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM","og_description":"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.","og_url":"https:\/\/msm.ge\/en\/why-do-i-need-crm\/","og_site_name":"MSM","article_published_time":"2022-04-20T07:49:35+00:00","article_modified_time":"2025-02-13T17:12:40+00:00","og_image":[{"width":1920,"height":1080,"url":"http:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png","type":"image\/png"}],"author":"Keti Kharadze","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Keti Kharadze","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#article","isPartOf":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/"},"author":{"name":"Keti Kharadze","@id":"https:\/\/msm.ge\/#\/schema\/person\/ca9783b57cb0402aca36138f5947986a"},"headline":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM?","datePublished":"2022-04-20T07:49:35+00:00","dateModified":"2025-02-13T17:12:40+00:00","mainEntityOfPage":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/"},"wordCount":33,"commentCount":0,"publisher":{"@id":"https:\/\/msm.ge\/#organization"},"image":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage"},"thumbnailUrl":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png","articleSection":["CRM"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/msm.ge\/why-do-i-need-crm\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/msm.ge\/why-do-i-need-crm\/","url":"https:\/\/msm.ge\/why-do-i-need-crm\/","name":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM? - MSM","isPartOf":{"@id":"https:\/\/msm.ge\/#website"},"primaryImageOfPage":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage"},"image":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage"},"thumbnailUrl":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png","datePublished":"2022-04-20T07:49:35+00:00","dateModified":"2025-02-13T17:12:40+00:00","description":"CRM \u10d3\u10d0\u10d2\u10d4\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d0\u10d7 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d8\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10e8\u10d8 \u10d3\u10d0\u10d9\u10d0\u10d5\u10e8\u10d8\u10e0\u10d4\u10d1\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d0\u10e8\u10d8.","breadcrumb":{"@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/msm.ge\/why-do-i-need-crm\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#primaryimage","url":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png","contentUrl":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/05\/\u10e0\u10d0-\u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0-CRM.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/msm.ge\/why-do-i-need-crm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/msm.ge\/"},{"@type":"ListItem","position":2,"name":"\u10e0\u10d0 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d0 CRM?"}]},{"@type":"WebSite","@id":"https:\/\/msm.ge\/#website","url":"https:\/\/msm.ge\/","name":"MSM","description":"Marketing and Sales Management","publisher":{"@id":"https:\/\/msm.ge\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/msm.ge\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/msm.ge\/#organization","name":"MSM","url":"https:\/\/msm.ge\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/msm.ge\/#\/schema\/logo\/image\/","url":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/cropped-cropped-White-Tra\u10e4\u10e1\u10e4nsparent-1-1.png","contentUrl":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/cropped-cropped-White-Tra\u10e4\u10e1\u10e4nsparent-1-1.png","width":566,"height":287,"caption":"MSM"},"image":{"@id":"https:\/\/msm.ge\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/msm.ge\/#\/schema\/person\/ca9783b57cb0402aca36138f5947986a","name":"Keti Kharadze","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/msm.ge\/#\/schema\/person\/image\/","url":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/WhatsApp-Image-2026-04-23-at-11.18.35-96x96.jpeg","contentUrl":"https:\/\/msm.ge\/wp-content\/uploads\/2022\/04\/WhatsApp-Image-2026-04-23-at-11.18.35-96x96.jpeg","caption":"Keti Kharadze"},"description":"CEO of MSM","url":"https:\/\/msm.ge\/en\/author\/keti\/"}]}},"_links":{"self":[{"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/posts\/765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/comments?post=765"}],"version-history":[{"count":26,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/posts\/765\/revisions"}],"predecessor-version":[{"id":1545,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/posts\/765\/revisions\/1545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/media\/1234"}],"wp:attachment":[{"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/media?parent=765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/categories?post=765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/msm.ge\/en\/wp-json\/wp\/v2\/tags?post=765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}